About Ashley O'Kane

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So far Ashley O'Kane has created 71 blog entries.

Pay to Play – eSports and Subscription Gaming

Pay to Play – eSports and Subscription Gaming While the eSports industry is enjoying a recent global surge in popularity, the concept itself is not new. Competitive gaming has been popular since the 1970s. Add high-speed internet and more powerful games consoles to the mix, and tournaments have become global events. With [...]

2020-10-27T15:27:58+00:0027 October, 2020|

Health and Fitness – A Move to Mobile?

Health and Fitness – A Move to Mobile? Health and Fitness App Market Overview As lockdowns continue and even as restrictions ease, many consumers are spending more time at home, and are reconsidering their health, lifestyle and exercise regimes. Mobile apps allow consumers to conveniently manage their health, giving access to information [...]

2020-09-10T18:18:56+01:0010 September, 2020|

Sports Streaming – How to Stay Ahead of the Game with Monetisation

Sports Streaming – How to Stay Ahead of the Game with Monetisation Before COVID-19, the sports streaming industry was a lucrative market for the likes of sports apps and OTT providers. COVID-19 has only increased sports fans’ appetite for streaming. The hiatus of sports content due to the outbreak left viewers “particularly [...]

2020-08-13T10:53:06+01:0013 August, 2020|

Carrier Billing Market Focus – The Middle East

Carrier Billing Market Focus - The Middle East Carrier billing is already a common method of payment for digital content in the Middle East. In April 2020, the average revenue per paying user (ARPPU) with carrier billing in Middle East and Africa was 14.9 U.S. dollars. What factors are driving carrier billing [...]

2020-08-13T10:54:22+01:001 July, 2020|

How to Make Carrier Billing Work – A Launch Guide

How to Make Carrier Billing Work - A Launch Guide Carrier Billing for Businesses Today, there are over 3 billion global smartphone users – that’s more phones than credit cards worldwide. With the majority of web-page views around the world now accessed via mobile, global advances in technology such as the rollout [...]

2020-08-13T10:55:39+01:008 June, 2020|

The New Normal – A Shift to a Digital World

The New Normal – A Shift to a Digital World Mobile payments are being used more frequently to purchase everything from essentials to entertainment during the Coronavirus outbreak, with many people turning to delivery services to bring necessities to their door. As people aim stay to connected, work from home, purchase essentials [...]

2020-08-13T10:57:08+01:0021 April, 2020|

The Impact of COVID-19 on the Mobile Payments Industry

The Impact of COVID-19 on the Mobile Payments Industry The world is relying on mobile more than ever. It is unsurprising that ecommerce is set to rise on a global scale, given the lifestyle impact from COVID-19. The latest research by Juniper predicts that ecommerce will exceed $4.8trillion by 2024 (up from [...]

2020-08-13T10:57:46+01:0016 April, 2020|

eSports Betting and Carrier Billing

eSports Betting and Carrier Billing Competitive eSports gaming is on the rise, thanks to the emergence of low latency, 5G cellular networks. Betting on eSports is now a huge trend, having gained traction over the last few years. Newzoo estimates that the global eSports economy will grow to be worth almost US$1.8bn [...]

2020-08-13T10:58:35+01:0024 March, 2020|

Customer Experience is Driving the Future of Payments

Customer Experience is Driving the Future of Payments Innovative technologies impact our daily lives, from the way we communicate to the way we pay for things. Consumers are expecting smarter ways to make payments and are favouring mobile transactions over using payment cards. Gone are the days where only the end purchase [...]

2020-08-13T11:00:11+01:0027 February, 2020|
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